Karl G Olson is a former naval officer and telecom executive. Having been a deliberate sun-worshipper all his life, he is now dedicating most of his time to the research of “Melanoma-Marketing” (on his blog at http://www.tannersrights.com) and (on The Tanning Blog) giving advice for how to have healthy, beneficial and safe exposure to UV-light in sunshine and from tanning beds.