San Diego, CA -- (SBWIRE) -- 10/23/2013 -- Alkaline Water Company Inc (OTCBB:WTER) stated that it engaged Rogers & Cowan. It will help the company benefit from media activity to assist in development of a broad brand positioning strategy.
WTER stated that being a strategic PR campaign partner, the Vice President Shannon Barr will offer celebrity management and public relations direction. The company will stay focused on communication activities to convey a positive image of the company.
The company says that campaign will help extend brand penetration and to strengthen its supply chain management.
The Alkaline Water Company Inc., previously Global Lines Inc, is an electrolysis beverage process developer. The company offers several different products that reassure Alkaline Water consumption by using bulk delivery system. The company distributes and markets packed Alkaline84 trademarked beverage products.
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