This campaign is about a graphic apparel company founded by artists, shaped by their involvement, and looking to redefine the industry, as they know it.
Las Vegas, NV -- (SBWIRE) -- 09/13/2013 -- Natural Rejection (NTRJ) is a graphic apparel company that seeks to challenge the current state of the graphic apparel industry by abandoning the ideals that so many modern brands live by. NTRJ will allow those who would wear the designs to decide which creations move forward and which ones are Naturally Rejected.
Created from the ground up by artists, this team believes that a brand can focus on the artwork and design rather than it's own brand identity, that a brand doesn't have to turn it's customers into walking advertisements or resort to contrived condescending imagery, that a brand can create 100% American made sweat-shop free products without sacrificing quality or care. This is a brand that is in essence an Anti-Brand.
Based on votes from the backers and requested rewards, Natural Rejection will become what contributors make of it. The pieces that are voted up will move forward and go into full production.
Funds received through this campaign will be spent on production of all rewards including taxes, Kickstarter fees and Shipping costs. Any extra will go into funding for E-commerce fees, trade marking, business licensing and general starting-up costs.
This project will only be funded if at least $3,500 is pledged by Thursday Oct 10, 3:06am EDT.
Kickstarter Page: http://kck.st/17X1kE6
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