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Los Angelas, CA -- (SBWIRE) -- 01/11/2013 -- Sirius XM Radio Inc. (NASDAQ:SIRI), expects its 2012 subscriber growth momentum to reduce this year, but expects an annualized revenue gain. It is believed that reduction in paid promotional subscribers is the primary reason for the lack of growth expectations.
Sirius XM reported that it has added 2 million subscribers in 2012 and has ended the year with a total customer base of 23.9 million marking a 9.1% annualized growth. Net self-pay subscribers last year climbed 30% to touch 1.6 million, the best performance by the largest satellite radio broadcaster in the U.S. since 2008.
The New York based company expects to add 1.4 million net subscribers in 2013 and forecasts self-pay net subscriber additions to remain flat at 1.6 million compared to 2012.
Lack of growth prediction may be due to company’s policy of providing a conservative outlook for the future. Sirius XM was expecting net subscriber additions of 1.3 million for 2012 but ended the year with addition of 2 million subscribers.
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