Cloud Data Hardware Maker Purchased to Favorably Reposition Micr
San Francisco, CA -- (SBWIRE) -- 10/24/2012 -- Online storage is becoming more mainstream and, like Google, Microsoft is not planning on being left out.
Microsoft will be buying up StorSimple, the on-site cloud-integration specialist, to beef up their automated data management systems. While details of the purchase have not been formally released, confirmation of the sale and a short blurb to existing customers is available via a link on the data company’s homepage.
The acquisition should bring Windows Server and the Azure cloud services up-to-speed in the rapidly expanding CiS, Cloud-integrated Storage, market. Benefits to Microsoft customers will include: inexpensive remote backup, seamless interface upgrades, disaster recovery and easy-archival protection, according to Microsoft’s corporate vice president of the Windows Server and Management Product Marketing Group, Michael Park.
"CiS is a rapidly emerging category of storage solutions that consolidate the management of primary data, backup disaster recovery and archival data, and deliver seamless integration between on premise and cloud environments," Park said, in the a post on the Windows Azure blog.
Park emphasized the importance of having a set of in-house data management tools, instead of relying on existing 3rd-party add-ons to current Microsoft cloud services:
"StorSimple's approach of seamless integration of on-premises storage with cloud storage is clearly aligned with our Cloud OS vision. Their innovative solutions enable IT organizations to reduce the cost of storing data for backup, DR and archival and ensure fast recovery through a single console."
The purchase of StorSimple puts Microsoft in position to compete against other large cloud data-providers, like Amazon.com.
IT analysts point to the purchase as evidence of Microsoft’s new strategy of actively positioning itself advantageously in the fast-growing cloud data storage market:
"We see Microsoft's cloud storage moves as becoming increasingly aggressive, in which we would also include the recent announcement that Microsoft is fully integrating CommVault's Simpana 9 data and information management platform within the Microsoft Cloud OS – including Windows Server 2012 Hyper-V and Windows Azure (e.g., enablement of live VM migration from data centers and into Azure, as well as the ability to leverage Azure cloud as a retention tier and an alternative to tape-based backups)," wrote Aaron C. Rakers and Joe Quatrochi, IT analysts for Stifel Nicolaus.
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