Coldwell Banker Real Estate Agent Now Hosts Professional Website, Promotes Use of Videos to Boost Sales

Irmo, SC -- (SBWIRE) -- 01/09/2013 -- Rob Brannan, a real estate agent for the nation-wide brokerage firm, Coldwell Banker, now has a website to assist home buyers and sellers access homes for sale in Lexington SC and in Columbia. The site provides information useful for buying and selling, but Brannan also notes that his firm has found videos of houses are a useful marketing tool. Based on studies conducted by the firm, potential buyers shown videos of houses and/or property make decisions in less time, while the videos help to reduce marketing costs and increase the chances of a sale.

Coldwell Banker, based on studies of using videos for selling homes in North Carolina, is encouraging its sales agents to make videos and use more of them in the selling process. Brannan’s website includes information for buying and selling homes. Advertising tips include use of websites, classified advertising, and Internet search and listing services. The importance of open houses and how to prepare for them is also detailed.

A property search feature for homes for sale in Lexington, South Carolina, for example, offers a detailed location map and the ability to add cities to the list of searches. Users can also select from a range of property and community details. The website also offers a rundown of featured and sold listings, plus an open house calendar.

Access to a range of resources related to the real estate firm, from market analysis tools for gauging home worth, to an office and agent directory and information on relocating is offered via Brannan’s site. While Coldwell Banker is promoting the importance of using videos to sell homes, Rob Brannan also details ways to prepare, price, and market homes for sale in Lexington SC. For more information and to contact him, visit http://www.robbrannan.com/.

About Rob Brannan
Rob Brannan is an experienced real-estate agent with solid market knowledge and insight into the community and homes for sale in Lexington, South Carolina and the Columbia area. Putting the clients’ needs first, Brannan offers professional service and accessibility, using his communication skills to address the needs of potential buyers and to negotiate sales. He also aims to provide more efficient service by using the latest technologies as part of his business.

http://www.robbrannan.com/property-search.asp