In 2011, India was ranked the twelfth-most attractive tourist destination in the Asia-Pacific region by the World Economic Forum. Furthermore, travel and tourism is the largest service industry in India, accounting for XX% of the country's GDP and employing XX% of the country's total workforce. During the review period, India's tourist volumes increased due to a variety of factors, with some of the most notable being robust global economic growth, government initiatives such as granting of export house status to the Indian tourism industry, and incentives for promoting private investment in the form of income tax exemptions and the provision of interest subsidies. Over the forecast period, India's total tourist volumes are expected to grow due to India's rapidly increasing average disposable income, the rising number of business opportunities in the country, vast natural and cultural resources, and increased spending by the government on developing tourism infrastructure. India is also expected to record high growth in the number of medical tourists arriving from developed countries. Furthermore, the emergence of newer forms of tourism such as cruise tourism, agritourism and eco-tourism has the potential to substantially increase India's inbound tourist volumes over the forecast period.