Among the Sub-Saharan markets covered in this report, South Africa leads the consumer finance industry, followed by Nigeria, Kenya and Botswana. The South Africa consumer finance market grew at a compound annual growth rate (CAGR) of 6.14% during the review period (2007-2011). It is projected to retain a high CAGR of 3.29% over the forecast period (2012-2016). The robust growth will be primarily driven by rising disposable income, but strict money lending measures will also contribute to the industry's growth. The Nigerian consumer finance industry is projected to register a CAGR of 21.18% over the forecast period. The strong growth will be driven by the country's improving macroeconomic conditions, government intervention and rising domestic demand for consumer finance products. The Kenyan consumer finance market is projected to record a CAGR of 18.21% over the forecast period, driven by the strong macroeconomic conditions and the growing consumer demand for consumer finance products. The Botswanan consumer finance market also recorded strong growth during the review period. Robust real estate industry growth and growing demand for infrastructure development in Sub-Saharan Africa have driven the rising value of the housing loan categories in South Africa, Kenya, Nigeria and Botswana during the review period. South Africa was the largest market for the housing loan category.