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Global Tablet Shipment Growth to Slow Further in 2015, Finds New Report

Market Research Reports, Inc. has announced the addition of “The Taiwanese Tablet Industry, 3Q 2014” research report to their offering.

 

Lewes, DE -- (SBWIRE) -- 09/30/2014 -- New report predicts that global tablet shipment volume will reach around 268 million units in 2014, with year-on-year growth dipped from 69.6% in 2013 to 12.4%. Aside from the saturating market demand, the prices of branded tablets go further down to close the price gap with white-box tablets, thereby squeezing Taiwan's tablet shipments.

Worldwide Tablet Shipment Volume, 2011 – 2016. (See attached Graph image) Source: MIC, September 2014

In 2015, in the face of fierce competition from white-box and low-cost tablet vendors, major tablet brands are facing headwinds and losing steam. Research estimates that global tablet shipments will still increase albeit at a slower pace at 9.2% in 2015, with shipment volume reaching around 293 million units.

Shipment volume of Taiwan's tablet industry in 2014 is forecast to reach around 95 million units, down 16.9% year-on-year, mainly due to the narrowed price gap between low-cost branded tablets and white-box tablets. As a result, major tablet brands, namely Apple, Google, and Amazon, have seen their market share being cannibalized. In the second half of 2014, the industry's shipment volume is forecast to see 16.5% growth compared to the first half, driven mainly by the release of new models by Apple and Amazon.

To see more about this report, please visit: http://www.marketresearchreports.com/market-intelligence-consulting-institute/taiwanese-tablet-industry-3q-2014

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