Las Vegas, NV -- (SBWIRE) -- 01/02/2014 -- Blue Calypso Inc (OTCBB:BCYP) prime focus is on digital word-of-mouth marketing as well as advertising by developing technology and intellectual property. The company provides social media, loyalty program enhancement and employee engagement services.
Blue Calypso Inc., portfolio is made up of of five patents and four pending patent applications. These patents cover methods and systems for shared advertisements and electronic offers between mobile and desktop devices. The company facilitates businesses to share and socialize brand content, as well as track performance, monitor engagements, and gather robust analytics.
It also offers a patented social marketing technology under the brand name SocialEcho that supports companies leverage their existing advocates. Likewise EMGAGE, another patented technology, offer companies to communicate company messages across social media communities. POPSHARE, an applet deals in the ability to personalize and share brand content across their social media channels.
Blue Calypso, Inc. was incorporated in 2010 and is based in Texas, USA.
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