Intranet Benchmarking Forum (IBF) Invited to Speak to IBM Customers About Intranet Trends

London, UK -- (SBWIRE) -- 10/12/2012 -- The Intranet Benchmarking Forum (IBF) is delighted to announce it has been invited by IBM to collaborate on a webinar about the latest trends in social intranets.

This joint IBM – IBF webinar, taking place on October 18th, is aimed at informing IBM customers on the latest developments around intranets which are coming increasingly ‘social’, transforming from repositories of static content to dynamic channels facilitating two-way conversations and collaboration. IBM is one of the leading global providers of intranet and portal solutions and is also recognized itself as having one of the world’s best performing intranets.

Nancy Goebel, Managing Director of Strategic Partnerships & Business Development for the Digital Workplace Group (IBF’s parent company), commented “We’re thrilled to be partnering with such an influential organization as IBM on this webcast. Intranets are changing, presenting new opportunities to have real impact for businesses. We’re looking forward to debating with the panel how this is being done.”

The webinar, titled “Building a smarter workforce”, will feature:
- Larry Bowden, Vice President, Portals and Web Experience Software, IBM
- Peter Ceplenski, Manager, Enterprise User Experience, IBM
- Nancy Goebel, Managing Director of Strategic Partnerships & Business Development, Digital Workplace Group
- Steve Bynghall, Research and Knowledge Lead, Intranet Benchmarking Forum

IBF will be bringing perspectives gained from benchmarking their membership of global organisations, as well as carrying out research into areas of intranet best practice. Not only will IBM be giving sharing insights from its own customers, but also talking about experiences with its own ‘social intranet.’

Among the specific topics to be covered include:
- Justifying ROI on your intranet
- Increasing adoption
- Approaches to managing risk
- Integrating social tools into the intranet

The webinar, which is free to join, takes place at 1pm Eastern Time, 18th October. For more information and registration please visit:
http://event.on24.com/r.htm?e=524195&s=1&k=5D8BA464D02976AA8811C75D30B16D45&partnerref=IBF

About the Intranet Benchmarking Forum
IBF is the world leader in intranet benchmarking, research and interaction with offices in London and New York. Its 80 plus members are all Fortune 500 and equivalent organizations including Amgen, AT&T, Avon, IKEA, Exxon Mobil, ING, Liberty Mutual, and Verizon.

Since 2002, IBF has been helping members maximize the effectiveness and value of their intranets through benchmarking, interaction and research. Only major companies and public-sector organizations are eligible to join. Members agree to strict confidentiality on joining.

Because IBF is independent of any technology vendor all benchmarking findings and recommendations are impartial. IBF is part of the Digital Workplace Group.

For more information visit htp://www.ibforum.com or contact:

Nancy Goebel,
Managing Director, Strategic Partnerships & Business Development
Digital Workplace Group
T: +44 (0) 20 7722 8726 | + 1 973 978 1072
E: nancy.goebel@digitalworkplacegroup.com
@ibf @dwforum @nancyatdwg

Angela Pohl
Managing Director
Intranet Benchmarking Forum (part of the Digital Workplace Group)
T: +44 (0) 20 7722 8726 | +1 440 488 2377
E: angela.pohl@digitalworkplacegroup.com
@ibf