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MarketResearchReports.Com: Retailing in China Market Summary and Forecasts - Comprehensive Overview of the Market, Consumer and Competitive Context and Forecasts to 2018

Market Research Reports, Inc. has announced the addition of “Retailing in China Market Summary and Forecasts - Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2018” research report to their website


Lewes, DE -- (SBWIRE) -- 05/28/2014 -- Retailing in China - Market Summary and Forecasts', report provides a detailed analysis of both the historic and forecast market data of retail sales of different product segments across key channels in China. In addition, it provides an overview of changing shopping trends, government policies towards business, the influence of various economic variables on the retail industry, new online and technology trends, the competitive landscape across product segments, and detail of key retailers.

Key Findings
- Strong economic growth and the move to become a consumer led economy will be just one factor driving significant growth in Chinese retail sales to 2018.
- A changing shopping mode- from functional, deal driven to emotional, status driven, is creating new opportunities for both value for money and premium products.
- Presence in the online channel will be a key factor over the next five years, as online retail sales witness high growth.
- The success of international fashion brands opens up new opportunities for international mass market and value led brands in clothing and footwear in China.
- The food and grocery segment will continue to be dominated by local players.
- The high growth in the jewelry, watches and accessories segment will witness increased competition.

- 'Retailing in China - Market Summary and Forecasts' is a detailed industry report providing comprehensive analysis of the emerging trends, forecasts and opportunities in China's retail market
- The report is a result of a thorough analysis of consumer trends, changing economic and population factors, and the influence of internet and technology in the retail industry.
- The report provides both qualitative and quantitative insights of the changing retail dynamics across various product segments across different channels; with in-depth analysis of 26 product categories and 17 retail channels.
- It provides an overview of key retailers operating across the main product segments and their presence across channels

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Reasons to Buy
- The report provides a comprehensive overview of the Chinese retail market for companies already operating in and those wishing to enter the Chinese market.
- Understand which channels and products will be the major winners and losers over the coming years and plan accordingly, with a comprehensive coverage covering of 26 products, across 12 product sectors that include: Clothing, Footwear, Books, News and Stationery, Electrical and Electronics, Food and Grocery, Personal Care, Furniture and Floor Coverings, Home and Garden Products, Music, Video and Entertainment Software, Sports and Leisure Equipment, Sports and Leisure Equipment, Luggage and Leather Goods
- Benefit from a detailed analysis of vital economic and population trends, key consumer and technology trends influencing the retail market.
- Monitor the competitive landscape with the analysis of key international and domestic players in each of the 12 product sectors.

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Spanning over 146 pages, “Retailing in China Market Summary and Forecasts - Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2018” report covering the Executive Summary and Outlook, Market Context, Chinese Shoppers, Doing business in China, Internet and technology, Retail Topline, Retail - Product Sectors, Retailers, Appendix. The report covered companies are - Belle International Holdings, Chow Tai Seng, Dangdang Inc., Gome Electrical Appliance, ingdong Mall, Lianhua Supermarket Holdings, Meters bonwe Group Shanghai Co., Peak Sport Products Co., Limited, Rainbow Department Store Co., Ltd, Suning Appliance Company,, VANCL Chengpin Beijing Technology Co Ltd, Vipshop Holdings Ltd, Xinhua Bookstore, Yihaodian, 7-Eleven,, Inc, Brown Shoe Company, Carrefour, China Resources Enterprise Co Ltd, Chow Tai Fook Jewellery Group Limited, Family Mart, HandM, IKEA, Inditex, Jiangsu Five-Star Appliance Co., Ltd., Kingfisher plc, Luk Fook Holdings (International) Limited, Newegg Inc., Nike,Inc, Pageone, Staples, Inc.

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