Despite the global economic downturn the demand for conferences is stronger than ever as shown by long waiting lists at popular conference venues
London City, London -- (SBWIRE) -- 12/19/2013 -- Conference venues continue to be successful despite the current global economic instability and bookings continue to remain high. Often to secure a great venue, companies have to book a long time in advance. Many companies believe that the internet age actually makes it more important than ever to host live events, as trust remains a key element in business.
In order to differentiate one company from another, live conference events are more popular than ever. An internet campaign can be an effective tool for raising awareness about a product, service or organisation but it is not as effective as running a live conference when it comes to building trust. According to many CEOs, video conferences are not the same as running an actual conference in person as they do not build the same trust element. Trust is more important than ever in a recession as businesses cannot afford to make poor business decisions.
Large conference venues like Park Crescent Conference Centre (PCCC) continue to enjoy a strong demand for their services. Zoe West from PCCC said, “organisations know that relying solely on digital media to get their message across is not enough. Businesses need to have a great conference strategy to support other marketing efforts if they are to separate themselves from their competition.” A live conference builds confidence and increases the likelihood of gaining new business.
There are certain things that can be only be achieved by holding a live conference instead of doing it online. Internal company conferences simply do not work online. Promoting team spirit within an organisation is virtually impossible through an online conference feed. Businesses recognise the need to promote team spirit by holding internal conferences so that they are able to take their company forward in these difficult times.
A big advantage of holding a conference is the ability to network. Holding a conference is a great way of getting industry experts together in one location and a great way of networking with businesses and building vital business relationships. This simply is not possible with online conferences and therefore live conferences remain popular.
About Park Crescent Conference Centre (PCCC)
Park Crescent Conference Centre (PCCC) is a large conference venue located opposite Regents Park and is ideally suited for conferences, exhibitions and training.
For more information, visit http://www.pccc.co.uk or telephone on 02076318306.
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