Will this huge investment prove fruitful?
Concord, NC -- (SBWIRE) -- 09/17/2012 -- China’s leading search engine, Baidu, has declared that they will invest $1.6 Billion (10 Billion Yuan) in a new Cloud Computing Centre as they look forward to continue their dominancy in the market.
Baidu, which is the market leader in China, has also unveiled its plans of developing a mobile browser in an attempt to secure its share in the market.
The above announcements of Baidu’s heavy investment plans are considered to be a result of the increased usage in the internet sector.
Furthermore, the declaration of building a mobile browser clearly tells us Baidu’s plans of getting rid of the weak competitors such as Qihoo 360 Technology Co. and eating their market share.
Not to mention that the intention to make a mobile browser is natural for any firm involved in Search Engine Optimization (SEO) as the stats clearly tell us about the record increase of users who access internet from their smart phones.
According to recent stats disclosed by the government, 388 million Chinese users are using the internet from their mobile phones, which is considerably more than those who use personal computers for the internet.
Baidu, which is the most dominant firm in terms of revenue as well, will use cloud computing (otherwise known as remote online data storage) for the expansion of their business. Baidu has just started to attract the attention of users of remote storage and these two projects are considered crucial to their intentions of expansion.
Baidu has dominated the market since Google Inc said that they would not work with Chinese censors and moved their service to Hong Kong in 2010. Baidu has a goal that 80% of their Android handset users will install the Baidu mobile browser by the end of 2012.
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