AB Newswire

Seating Concepts Helps Historic Chinese Theatre in Los Angeles with Major Rejuvenation Project

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Largo, MD -- (SBWIRE) -- 01/28/2014 -- The historic TCL Chinese Theatre underwent a major rejuvenation project in 2013, and Seating Concepts helped the theatre to completely overhaul their appearance, as well as the experience moviegoers will now enjoy, with increased comfort and amenities.

The TCL Chinese Theatre, formerly Grauman's Chinese Theatre and then Mann's Chinese Theatre, is one of the most famous movie theaters across the globe. However, beyond the aesthetics and appeal of its history, work needed to be done to improve its current offerings and ensure that the theatre remained more than just a landmark, but a modern destination.

Seating Concepts played a fundamental role in this, delivering a proprietary custom chair design for their theater. This special custom design for the TCL Chinese Theatre's movie seating incorporates the theatre’s original cast iron end panels. Seating Concepts worked hard to retain that signature look while also creating a seat that offers far more comfort and an all-around improved experience for anyone in attendance. 

The Chinese Theatre retrofitted their seating from a sloped to a stadium style configuration to ensure proper sightlines and comfort for everyone in the audience.  They also installed a new 94 x 46 foot curved silver screen to display IMAX movies. Based on seating capacity, the Chinese Theatre's IMAX theatre is the largest in the world. The seating for the theatre therefore needed to be carefully adjusted and evaluated in turn.

To ensure proper sightlines and comfort for everyone in the audience, the movie seating provided by Seating Concepts now incorporates a stadium seating design, as opposed to a traditional sloped installation.

The gorgeous, bright red velvet upholstery of the chairs is a perfect complement to the theatre's existing style, and displays a mix of classic, golden era appeal with the best in comfort and design thanks to modern technology and industry-leading products and practices of Seating Concepts.

Seating Concepts offers a lineup of dozens of different high-end cinema chairs, all of which can be customized based on colors, materials, sizing and add-on features or components. Their movie theater seating is the missing factor for any theatre that’s looking for a way to stand out from the crowd in a competitive marketplace.

Learn more about Seating Concepts and view all of their wonderful fixed seating options for movie theatres, churches, stadiums, auditoriums and other venues by visiting SeatingConcepts.com, or calling 800.868.8464 and speaking with a representative.

About Seating Concepts
Seating Concepts has been providing world-class service and seating solutions to satisfy the needs of their clients for more than 85 years. They provide versatile and unique seating arrangements for theaters, churches, cinemas, lecture halls and much more. Seating Concepts provides quality, comfort and great selection to make that next performance, service, show, event or assembly better than ever. For more information, call 800.868.8464 or visit SeatingConcepts.com.

Press Release Source : AB Newswire