How will seo be shaped in 2013?
Orlando, FL -- (SBWIRE) -- 03/19/2013 -- The SEOM Company recently launched a new infographic on SEO trends of 2013. With informative statistics and aesthetically pleasing charts, the infographic covers vital factors that will govern SEO this year. This includes market changes, along with search algorithms and SERP results. The addition of quality content and inbound links will play key roles in organic rankings this year as well.
According to the info-graphic, quality content remains a strong component for any SEO marketing campaign. This includes rich and price information, along with the uniqueness of the topic or content at hand. Site content also requires strong links, which connect users to the products, services, and information they seek. As a result, sites should entail both quality outbound and internal link structures. Content should also be shared across vast digital networks. This allows Google’s new algorithm to lift and showcase your pages in their search results.
Author rank will play a major role in 2013 too. Author rank determines the value of the author’s content and reputation. This helps add both credibility and validity to existing and new websites. It also authenticates content, which results in less spam and duplicate data for webmasters. While Google has not confirmed author rank within their algorithms, industry experts believe it will happen soon.
Mobile platforms and response are also slated to impact SEO trends. In fact, nearly 16% of web searches stem from mobile devices and wireless units. To tap into this burgeoning trend, webmasters and site owners must transition to mobile friendly pages. This helps unlock the unlimited potential of local searches in both SEO and PPC. Local businesses without established sites can also foster a strong Internet presence. This helps establish brand validity and awareness, while securing higher visibility across leading search engines. Mobile platforms also help small businesses effectively market their products and services to local, state, regional, and national consumers.
The new infographic also highlights the benefits of content marketing. In addition to strategic keywords and engaging copy, content marketing can attract backlinks. This helps add value for readers and visitors, while ensuring higher circulation across social media networks. Content marketing is also designed to convert leads and visitors into recurring customers.
In 2013, localization will continue to soar at alarming rates. In fact, nearly 40% of all Internet searches are conducted with local intent. No matter which sector or industry a business is in, it is important to apply a range of SEO features for localization purposes. This includes map data, citations, customer reviews, product listings, and especially market or industry ratings. These features will help improve customer experiencing, while propelling businesses to greater visibility and new heights.
About SEOM COMPANY
SeomCompany.com helps websites keep up with the changing times. From link-building and web design to vital tools and techniques, they offer a range of SEO services for existing and aspiring businesses. See their newly released infographic here - http://www.seomcompany.com/seo-trends-2013.
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