An improved version of the Online Marketing ROI Calculator is now available to small business owners at NetMarketingFusion.com
San Jose, CA -- (SBWIRE) -- 02/14/2013 -- Internet marketing services provider NetMarketingFusion.com has just released a significant update to the website-based Online Marketing ROI (Return On Investment) Calculator. Small business owners use the Internet marketing ROI calculator for projecting the anticipated financial returns to their businesses for proposed Internet marketing related investments. The easy-to-use marketing ROI calculator now features requested functionality additions for the affect that business reputation has on sales and for projecting financial returns when considering adding one or more services to the marketing mix.
With Google telling us that approximately 9 in 10 consumers checking out a local business online before contacting them, the reputation of a business now plays a critical role in whether or not they are likely to be contacted by a consumer. The updated marketing calculator now shows a small business owner the impact that negative reviews can have on revenue. On the flip-side, the online marketing ROI calculator also now shows the boost that positive customer reviews can have on sales.
Online forms of marketing can be more cost effective than other forms of marketing, but small business owners are often unaware without being able to see the numbers. The updated marketing ROI calculator can help them project the cost savings.
From conversations with business owners, business marketing consultant, Don Roberts, noted that one thing clearly at the top of mind for business owners is the projected return on investment for engaging in a particular online marketing service. Roberts realized that the sales of many businesses may suffer needlessly because the business owners may simply not be aware of the projected value proposition of engaging in small business marketing services. The Internet marketing ROI calculator is designed to make quick work of identifying a projected return for marketing dollar investment.
"Don is an educator and an advocate for the success of his clients." ~ Jack Mize (3-Time Best Selling Author and Local Marketing Expert)
The online marketing ROI calculator has tabs to run numbers associated with boosting sales, customer lifetime value, advanced ROI, the affects of re-capturing lost sales from appointment cancellations, the cost of negative reviews, the gain from positive reviews, and the ROI for incremental marketing services.
For more information on the Internet Marketing ROI Calculator, visit www.NetMarketingFusion.com/online-marketing-roi-calculator/
NetMarketingFusion.com delivers customers to business owners by making their businesses more findable online. The San Jose Internet marketing services company provides video marketing, press release marketing, mobile marketing, reputation management marketing, social media marketing, directory marketing, email marketing, direct response marketing, and website marketing services. NetMarketingFusion.com has been serving local businesses since 2007. Roberts maintains the "Certified Local Marketing Consultant" accreditation.
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