Study Finds No Science Behind Online-Dating Site Claims Reports Sticky Beak Media

San Francisco, CA -- (SBWIRE) -- 02/25/2013 -- It turns out that while dating sites love to offer their ability to help one person find another, they are no better than any other form of social interaction. In a way, the dating site is the modern-day snake-oil salesman, offering something that simply is not true.

“The heavy emphasis on profile browsing at most dating sites has considerable downsides, and there is little reason to believe that current compatibility algorithms are especially effective,” explained the team behind an article published in Psychological Science in the Public Interest. “You do know that the American public has gotten hoodwinked since there was a product to be sold,” cautioned Professor Thomas Bradbury, in a more strident retelling of his research to LA Weekly.

In other words, the researchers of the study found wholly unscientific claims for dating websites with three strong arguments. First, no one knows the recipe for love. Thus, to pin hope on a manmade algorithm is rather silly. Second, scanning profiles leads people to select based upon superficial traits. Third, the online communication fact is a poor way to start off a caring relationship.

“We might compare the understanding and prediction of romantic outcomes to attempts to understand and predict the stock market,” the research asserted. “Although economists know a great deal about how the stock market behaves and why, attempts to predict the behavior of the market at a specific point in the future have limited accuracy.”

Dating websites are, when all the glitz, glamor, and hope are shed, are simply future-prediction sites in essence. They rely on the assumption that there is someone special for someone else, and that they have a secret key to knowing just who these 'made-for-each-other' individuals are.

There appears to be no magic bullet for finding those to love. What one has to hope for is specifically being attentive to opportunity and then cultivating positive and healthy interaction.

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