With so many different sources of news available, it's hard for people to keep up. RSS feeds are simply not good enough anymore.
Orange County, CA -- (SBWIRE) -- 12/18/2013 -- When TECHi was first launched in 2009, the goal was to establish a blog that could encompass the full depth of everything technology. Other tech sites had switched their focus from general news to more specific niches such as gadgets, social media, and Silicon Valley business.
It was a great approach for a while but the way that people consume their news has changed, due in large part to the rise of mobile. People want headlines. They want snippets. They want the shorter version of most of the news so they can decide which ones to read in-depth. That's what prompted TECHi to pivot.
Feedreaders have been the go-to solution to this challenge for years, but the death of Google's feedreader and the lack of a better one to pop up made it necessary for content curation to solve the problem. With curated content, people get to see a filtered view taking the best content and presenting it at the top. It's not a new concept but TECHi hopes to be the best at it with constant coverage and a mix of unique content added into the mix.
The style is simple. Have headlines that tell a good chunk of the story, a sentence or two that gives the necessary tidbits, and a link to the full source. Sites like Huffington Post have been doing it well for years but there was a gap when it came to tech-specific content curation sites. They exist, but they're not as comprehensive and seem to lean on a handful of sources to fill the content.
TECHi relies on hundreds of websites and dozens of social sites to allow the best technology content to emerge. Their team of editors are coordinated and empowered to research and reveal the types of stories that people are craving. Built on a responsive web platform, it operates easily on any device and always attributes sources with every story.
Perhaps the most important differentiator is that it is updated hourly 24-hours per day, 365-days per year.
As the site continues to expand and the email subscriptions rise, the site is prepared to bump up the frequency of posts. This may be important for those who are "tech news junkies" that can't spend the time to sift through all of the websites or read dozens of headlines per hour.
TECHi is currently accepting guest posts that are original and pertain to the general technology arena.
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