Nestor Toussaint, the founder of Howdy Pixel Social Media, has launched a crowdfunding campaign on Indiegogo. This campaign has a funding goal of $100,000, which needs to be raised in order to bring his new website to the public. "Howdy Pixel Social Media" will be the first website that is aimed at helping an advertiser build a true social media presence through social media profile and page promotions. Toussant states, "We all have social media accounts with Facebook, twitter, YouTube, Tumblr, Instagram and others for our personal and business purposes. The most difficult part of it is getting our profile popular in order to get views, likes and followers. That's how Howdy Pixel Social Media was born."