The Fax Is Dead. Long Live the Fax

Johanessburg, Gauteng -- (SBWIRE) -- 02/19/2013 -- Truth be told the fax is less like the extinct Mauritian bird and more like its equally well-known fishy contemporary, the coelacanth. While rare, the latter is still very much alive.

Now that computers, laptops, tablets and even smartphones are more common than sparrows at a seed tray the clunky, temperamental, noisy and environmentally unfriendly fax machine has made way for sleek and fast printers - assuming, of course, that printing is even necessary - PDF documents and technologies like Dropbox and SugarSync.

However, hundreds of thousands of companies and organisations throughout the world do still use faxes for a variety of reasons. This is especially true in Africa and other parts of the developing world where broadband data services and Internet penetration still lag behind conventional landline telephony.

“Many companies also still use faxes where they have to ensure accuracy of documents and for legal reasons. Not everyone has the capacity to use expensive software to access and respond to faxed documents and, if already heavily invested in fax and printing technology, it makes economic sense to utilise equipment that is still in fine working order,” says Gary Canning, Owner of FaxFX, the Sandton-based online media agency specialising in fax-to-email technology and services.

FaxFX offers a free two-way fax-to-email and vice versa service that gives users global reach via fax telecommunications.

“We don’t subscribe to the notion of merely providing an off-site fax machine. Rather we offer immediate access to some of the world’s largest online faxing companies via a state-of-the-art software platform ensuring security, reliability and the ability to cater for significant volumes and confidential administration,” says Canning.

“What’s more we aren’t restricted to a single site-to-site service or specific location where there is a fixed telephone line. As long as you have access to the Internet, whether via laptop, remote PC, Internet café, tablet or smartphone, you can send and receive faxes.”

This freedom and accessibility can be vital for business people travelling internationally. “Let’s say you’re at Heathrow and have to have a copy of a specific contract ahead of a crucial meeting. Using airport Wi-Fi, you link into your account with FaxFX, send a request for a copy of the important contract and within moments it comes through on your laptop, exactly as you want it. That could be a real lifesaver,” says Canning.

“And it’s free of charge,” he adds with a chuckle.

For more infomation on our Free Fax to email go to http://www.faxfx.net/

142 Western Service Road
Woodmead Business Park, Cypress Place South B
Woodmead, Sandton
South Africa
http://www.faxfx.net/