AB Newswire

Treasurefy CEO Assumes Writing Role for LMA New York

Treasurefy CEO, Paulo Amaral, becomes a writer for the prestigious Legal Marketing Association, the main organization for legal marketing.

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New York, NY -- (SBWIRE) -- 02/04/2014 -- Treasurefy (Treasurefy.com), a boutique marketing agency focusing on Internet marketing for law firms, is pleased to announce that CEO Paulo Amaral has become a writer for the Legal Marketing Association (LMA), New York Chapter.

LMA (LegalMarketing.org) is the universal voice of the legal marketing profession. It has for over 20 years been the meeting place of legal marketing professionals and attorneys looking to develop their practice. The organization brings together over 3,000 members located across the country and internationally to share their ideas and best practices. LMA’s membership includes 233 of the 250 largest law firms in the United States.

“The Legal Marketing Association is the premiere organization for legal marketing in the United States,” Amaral said. “It is a great pleasure to join LMA’s other distinguished writers in their effort to educate law firms on how to best market themselves, get new clients, and keep their current clients.”

His first article, “How to Create a Marketing Strategy for Your Law Firm,” published on December 30, 2013 (http://nylmanews.org/2013/12/30/how-to-create-a-marketing-strategy-for-your-law-firm). In the article, Amaral addresses the most common question he receives from those in the legal field – “What is the best way to market a law firm?” In 1,300 words, Amaral outlines how the process is different for every situation and requires special consideration. As he says in the article:

Having a thorough marketing strategy in place is fundamental to help the firm grow in an efficient manner. However, creating such strategy can be daunting task.

Amaral developed his knowledge of lawyers and their clients during time he spent working as a mediator for the Los Angeles County Department of Consumer Affairs and the Los Angeles County Bar Association. He has a long, successful Internet marketing track record for clients across several industries, but maintains a focus on and has developed expertise in online marketing for the legal field.

About Legal Marketing Association
LMA is the universal voice of the profession, a forum that brings together CMOs and entry-level specialists from firms of all sizes, consultants and vendors, lawyers, marketers from other professions, and marketing students to share their collective knowledge. Members at every stage in their career development benefit from their LMA participation because our broad array of programs and services that can be tailored to their needs.

About Treasurefy
Treasurefy is a boutique marketing agency focusing on Internet marketing for law firms. Treasurefy is dedicated to staying at the forefront of eMarketing to the betterment of its clients. Treasurefy leverages its always-growing Internet marketing knowledge database to increase its clients’ profits, brand awareness and customer loyalty. Treasurefy utilizes a continuous four-step process that is constantly analyzing tactics, adjusting strategies, implementing improvements and measuring results.

Press Release Source : AB Newswire