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What types of news content will SBWire Distribute?
In general, SBWire will allow distribution of any press release related to your company. We do however have some exceptions SBWire will not distribute press releases that: - Relate to the Promotion... (more)
When Should I Distribute My Press Release?
A question we get asked often by our customers is, When should I distribute my press release? The truth is that there is no magic time that will get you the most results. However, we have identified... (more)
What makes a press release effective?
Is it Newsworthy? Did you know that many journalists receive hundreds of press releases per day? In fact, the most important aspect of creating a press release is the ability to get journalists attention.... (more)
What should be included in my press release's opening paragraph?
The opening or lead paragraph is the most important paragraph of your press release. Journalists will most likely decide by this paragraph if they are going to read further. By reading the opening paragraph,... (more)
What is a boilerplate paragraph?
The "boilerplate" paragraph is generally found at the end of your press release. The term refers to text which would be used several times common to all of your press releases. Many people refer to the... (more)
What is Content Grade?
The primary goal of SBWire is to provide Journalists with the best possible information so that they will be able to quickly and easily create news content related to your organization. To further this... (more)
What factors control Content Grade?
SBWire's Content Grade System helps filter press releases by quality. Press Releases who achieve a higher Content Grade are distributed by more methods and to a larger audience. The following factors... (more)
What elements must be in a press release?
Every press release distributed by SBWire must contain the following elements. - The press release must include valid contact information including a contact name and a contact email address or phone... (more)

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