Consumers prefer video, as seen by numerous statistics gathered through various companies, reports TinkerTaylor.tv
Birmingham, West Midlands -- (SBWIRE) -- 01/20/2016 -- Many companies are now turning to videos, according to eMarketer. In 2014, they predicted online advertising via video would increase by 22.2 percent in 2015 and, although final numbers have yet to come out, it appears more companies are now recognizing the value of this marketing medium. In fact, this same company predicts 87 percent of tablet users will watch a minimum of one video a month on their device by 2018. Companies wanting assistance with corporate video production need to request this help now to stay ahead of the competition. Learn more from Tinker Taylor about the importance of video today.
"Video serves as a great way to engage consumers, but only when it is done properly. The video must inspire viewers in some way, and our company is committed to making this happen. We love what we do and it shows in our work, whether we are creating a social media recruitment campaign for the NHS, a marketing campaign for a leading brand such as DeWalt or an awareness campaign for local law enforcement," Sam Taylor, founder of Tinker Taylor, explains.
Citrix expands on this theme, stating video now makes up more than half of all mobile traffic. Even more importantly, research conducted by SocialMedia Today found that visual information is retained by consumers more than text-based information, at a rate of 65 percent to 10 percent. Companies need to share their information visually to reach more customers and ensure they retain what they see and hear.
"The problem many companies encounter is they struggle to come up with interesting content, content that will have the viewers staying on the site. Invodo reports more than 67 percent of shoppers on the Internet played a video more than three-fourths of the way through in 2014. The other viewers most likely left the site because they didn't enjoy the video. Make sure this doesn't happen. Head over and see Tinker Taylor for information," Taylor recommends.
Tinker Taylor works with clients on a wide variety of projects, including advertising and commercials, charity videos, product promotions and explainer videos. Regardless of what a client needs, this company can be of help. All videos produced by the company are outstanding, thus clients know they will see the desired return on investment.
"Contact us today and we'll get started on your project. We produce engaging and inspiring videos for the public, private and third sectors, and clients love what we produce. Be sure to visit our site today and learn how we can assist you," Taylor advises.
About Tinker Taylor
A video marketing company, Tinker Taylor produces video content that inspires and engages the target audience. All videos produced generate an outstanding return on investment, and this is why they return again and again.