Consumer Beverage Packaging Market - Increasing Demand for Energetic Beverages Drives Growth

Albany, NY -- (SBWire) -- 09/05/2018 --Globally, the demand for packaged food and beverages have increased dramatically in the last few years. Changing lifestyles, growing demand for flavored beverages, and preference for a different variety of drinks are driving the market for consumer beverage packaging market. Packaging companies are also focusing on improving the design of the packaged beverage that is spill proof, safe, and can be easily transported. In a recent report by Transparency Market Research (TMR), the global market for consumer beverage packaging is expected to rise at 5.4% of CAGR during the forecast period between 2017 and 2026. By the end of 2026, it has been estimated that globally 65 mn tons of consumer beverages packaging is expected to be sold.

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As the demand for consumer beverages have grown drastically across the global, manufacturers are focusing to introduce new and creatively packaged beverages to lure its customers. Various materials are available in the market such as plastic, glass, paper and paperboard, metal, and various other packaging material. Manufacturers are putting efforts to come up with creative and innovative design and are changing the look and appearance of the product.

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Recently, an Indian juice brand Fresca has come up with a holographic pack in its premium juice category. This new and innovative packaging will not only act as a marketing differentiator for their products, but it will also deliver juice safely to consumers.

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Consumers now prefer beverages that are spill proof and convenient to carry along. The consumption of packaged products is growing tremendously; the need for environment-friendly packaging has also grown larger. Manufacturers are focusing on using recyclable material for packaging beverages. Cartons, boxes, bags, pouches, bottles, jars, plastic and metal containers, and various other products are used for packaging beverages. PET bottles and recyclable aluminum cans the most popular material used by manufacturers for beverage packaging.