ReleaseWire

Home Laundry Appliances in Taiwan - New Market Study Published

Recently published research from Euromonitor International, "Home Laundry Appliances in Taiwan", is now available at Fast Market Research

Posted: Wednesday, August 13, 2014 at 1:04 PM CDT

Boston, MA -- (SBWire) -- 08/13/2014 --Volume sales of home laundry appliances recorded moderate growth in 2013, though posting slower growth compared to the previous year. The slight decline in demand was largely due to a repeal of the government subsidy on energy-efficient washing machines, which was established in 2012 to push awareness of energy-saving home appliances. The subsidy was a key driver for sales of energy-efficient major appliances in 2012, but was repealed in 2013 to fuel growth in other areas within consumer appliances.

Competitive Landscape:

Home laundry appliances continued to be led by Panasonic with a 28% volume share in 2013. The Japanese brand was well established in Taiwan, with its strong brand positioning and advanced product innovation helping to gain a great deal of confidence from Taiwanese consumers. In 2012, Panasonic launched ECO NAVI, a premium product range of energy-efficient home laundry appliances, which was a large driver of sales for the brand in 2013.

View Full Report Details and Table of Contents

Industry Prospects:

Volume sales of home laundry appliances are expected to record only moderate growth over the forecast period. The category was fairly developed as at the end of the review period with high household penetration of home laundry appliances, mainly washing machines. Much of the forecast growth will be fuelled by consumers looking to upgrade or replace their existing home laundry appliances.

Report Overview:

Discover the latest market trends and uncover sources of future market growth for the Home Laundry Appliances industry in Taiwan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Home Laundry Appliances industry in Taiwan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Home Laundry Appliances in Taiwan market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Home Laundry Appliances in Taiwan?
- What are the major brands in Taiwan?
- What is the average volume capacity for washing machines in Taiwan?
- Has there been a shift from front loading to top loading washing machines?
- What is the sizing of automatic versus semi-automatic washing machines in Taiwan?

Reasons to Get this Report:

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Automatic Tumble Dryers, Automatic Washer Dryers, Automatic Washing Machines, Built-in Home Laundry Appliances, Freestanding Home Laundry Appliances, Other Home Laundry Appliances, Semi-Automatic Washing Machines.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

About Fast Market Research
Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 800-844-8156

Browse all Consumer Goods research reports at Fast Market Research

You may also be interested in these related reports:

- Home Laundry Appliances in Romania
- Home Laundry Appliances in Indonesia
- Home Laundry Appliances in South Korea
- Home Laundry Appliances in Germany
- Home Laundry Appliances in Japan
- Home Laundry Appliances in Hong Kong, China
- Home Laundry Appliances in Russia
- Home Laundry Appliances in Malaysia
- Home Laundry Appliances in Saudi Arabia
- Home Laundry Appliances in Italy