Boston, MA -- (SBWire) -- 09/16/2013 --Jeans continued to strongly benefit from the Westernisation trend in Saudi Arabia in 2012, which greatly boosted sales to both men and women, up by 8% in current value terms over the previous year. Women are increasingly wearing jeans at home and under their abayas, while men are increasingly wearing them as casual wear in public. Growth was also supported by aspirational consumer attitudes, with the strong brands associated with jeans boosting sales.
Euromonitor International's Jeans in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2017 illustrate how the market is set to change.
Product coverage: Economy Jeans, Premium Jeans, Standard Jeans, Super Premium Jeans.
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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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- Get a detailed picture of the Jeans market;
- Pinpoint growth sectors and identify factors driving change;
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- Use five-year forecasts to assess how the market is predicted to develop.
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Jeans in Saudi Arabia - New Market Report
Fast Market Research recommends "Jeans in Saudi Arabia" from Euromonitor International, now available