MICE Industry by Event Type (Meetings, Incentives, Conventions, and Exhibitions) and Opportunity

Portland, OR -- (SBWire) -- 09/01/2017 --MICE (Meetings, Incentives, Conferences and Exhibitions) industry consists of organizers and suppliers engaging in the management and delivery of meetings, conferences, exhibitions, and other related events held to achieve a range of professional, business, cultural, or academic objectives. The activities of the MICE industry play a key role in the future growth for businesses, cities, destinations, and other covered spectrums. The company also provides other creative services that include show displays, directional signage, banners, kiosks/exhibit space, event photography, and AV/technical production; and event marketing and sponsorship management, group air fulfillment, on-site event logistics and staffing, supplier management, virtual meetings, and risk management services.

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The MICE industry is segmented on the basis of event type and geography. The event type segmentation include meetings, incentives, conventions, and exhibitions (product launch). By geography, the market is analyzed across North America (U.S., Canada, and Mexico), Europe (UK, France, Germany, Italy, and Rest of Europe), Asia-Pacific (China, Japan and Rest of Asia-Pacific), and LAMEA (Latin America, Middle East, and Africa).

Mice Industry Key by Event Type
- Meetings
- Incentives
- Conventions
- Exhibitions (Product Launch)

The key players in the MICE industry are Questex, LLC. (U.S.), CWT Meetings & Events (France), IBTM Events (U.S.), BCD Meetings and Events (Netherland), Capital Travel and Events (U.S.), CiEvents (Australia), Freeman Co. (U.S.), ATPI Ltd. (UK), Grass Roots Meetings & Events (UK), and Interpublic Group of Companies, Inc. (U.S.)

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Key Market Players
- Questex, LLC. (U.S.)
- CWT Meetings & Events (France)
- IBTM Events (U.S.)
- BCD Meetings and Events (Netherland)
- Capital Travel and Events (U.S.)
- CiEvents (Australia)

Mice Industry Key by Geography
- North America
o U.S.
o Canada
o Mexico
- Europe
o UK
o Germany
o France
o Rest of Europe

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