Albany, NY -- (SBWire) -- 06/28/2016 --Description
Like most major Markets in Latin America, Peru witnessed a strong depreciation of its local currency against the US dollar in 2015.
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In large part owing to this effect, the Peruvian telecom services market contracted by 6.6% in 2015, from $4.8bn in 2014 to $4.5bn in 2015.
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With the fifth-largest population in Latin America, Peru is home to the seventh-largest telecom market in the region. Pyramid Research expects total services revenue to grow at a CAGR of 3.1% between 2015 and 2020, in US dollar terms, reaching $5.3bn in 2020.
Key Findings
Mobile subscriptions in Peru recorded a strong increase of 6.9% in 2015, closing the year at 33.6m. Growth was primarily driven by a more consumer-oriented Entel and new-entrant Bitel, which have implemented aggressive pricing strategies and device subsidies. Over the next five years, mobile subscriptions will grow at a CAGR of 3.3%, reaching 39.5m by year-end 2020, with smaller MNOs and MVNOs, led by Virgin Mobile, as the main growth drivers.
Both Movistar and Claro have seen their mobile share decline in 2015 largely as a result of intensified competition, particularly in the prepaid segment. At year-end 2015, Movistar
Table of Contents
Executive summary
Market and competitor overview
Regional context
Economic, demographic and political context
Regulatory environment
Demand profile
Service evolution
Competitive landscape
Major market players
Segment analysis
Mobile services
Fixed services
Pay-TV
Identifying opportunities
Overall market opportunities
Peru telecom market size and growth prospects in a regional context, 2015E
Country indicators
Regulatory structure and policy
Major telecommunications policy issues
Peru communications market revenue , 2013-2020, US$
Segment revenue CAGRs, 2015-2020, US$
Segment revenues 2013-2020
Service revenue mix: voice, data & video, 2015, 2020
Service revenue mix: fixed & mobile, 2015, 2020
Service revenue by operator, 2015
Key telecom market players
Major telecommunications market players
Mobile subscriptions and penetration, 2013-2020
Key mobile market indicators, 2015
Mobile data revenue mix, 2015, 2020
Total mobile ARPS; data percentage of total mobile ARPS, 2013–2020
Mobile market shares by subscriptions, 2013-2020
Mobile subscriptions by technology family, 2013-2020
Fixed-line penetration of population, 2013-2020
Key fixed market indicators, 2015
Fixed voice revenue, 2013-2020
Internet revenue, 2013-2020
Fixed market shares by service, 2015
Fixed access lines by technology, 2015, 2020
Pay-TV subscriptions by technology, 2013-2020
Opportunities in the Peru telecommunications market
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Peru: Mobile Market Poised for Strong Growth as Heightened Competition and Value-Added Services Increasingly Integral to the Value Proposition
The Report Peru: Mobile Market Poised for Strong Growth as Heightened Competition and Network Improvements Spur Demand provides information on pricing, market analysis, shares, forecast, and company profiles for key industry participants. - MarketResearchReports.biz