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Global Surface Cleaning Products Market to Reach US $20,273 Mn by 2022, Adoption of Healthier Living Practices to Boost Growth

Europe is expected to remain dominant in the global market for surface cleaning products, followed by North America. Sales of surface cleaning products in North America, and Middle East & Africa (MEA) are expected to exhibit similar CAGRs during 2017 to 2022, North America being more attractive than MEA.

Posted: Saturday, July 07, 2018 at 3:50 AM CDT

Rockville, WA -- (SBWire) -- 07/07/2018 --Adoption of healthier living practices has altered cleaning habits of modern consumers for good. Furthermore, rising concerns pertaining to the spread of infectious diseases have compelled them to follow meticulous cleaning routine. The demand for surface cleaning products have therefore surged in household and commercial sectors alike. Spurred by ongoing trends, the global surface cleaning products market is likely to reach US$ 20,273 Mn by the end of 2022.

As per recent studies, the aforementioned factors had profound impact on the surface cleaning products market especially in emerging nations. Rapid urbanization has been a key factor creating growth opportunities for the market across the most promising economies. In addition to this, changing lifestyle preferences, increasing disposable income, and inclination towards maintaining a higher standard of living will fuel the demand for surface cleaning products in the coming years.

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Growing Awareness about Personal and Communal Hygiene Fuels Demand for Surface Cleaning Products

Until a few years ago, soaps and detergents were predominantly used to clean surfaces with. However, this was a time-consuming process, neither did it offered spick and span cleaning. This scenario prompted the demand for more effective cleaning products, which would also make the task simpler and easier. This, coupled with the rising willingness to spend on advanced products, has fuelled the demand for surface cleaning products. Furthermore, the growing awareness about personal and communal hygiene has created an environment conducive to the growth of the global surface cleaning products market. In addition to this, demand for safe food storage, sterilizing household surfaces, and better ways of garbage disposal have further triggered the adoption of surface cleaning products across the world.

On the downside, cost is a key concern, restraining the market in underdeveloped nations. Because these countries offer incredible untapped opportunities, several manufacturers are compelled to maintain an affordable price of their products without compromising on their quality. This is expected to give significant impetus to the global surface cleaning products market. However, stringent regulations implemented by governments curtailing the use of certain cleaning agents, as they pose threat to the environment, could impede the market's trajectory to an extent.

Nonetheless, the rising investment in research and development activities will offer the market lucrative growth opportunities. In addition to this, the market will benefit from various technological advancements introduced by leading manufacturers in the foreseeable future. Spurred by these factors, the global cleaning products market will exhibit growth at a steady pace between 2017 and 2022.

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Grocery Stores Expected to Remain Dominant Sales Channel

The global surface cleaning products market can be segmented in terms of diverse criteria for an in-depth study. For instance, in terms of sales channel, the market can be segmented grocery stores, convenience stores, modern trade, ecommerce, and other retail formats. Of these, grocery stores are expected to remain dominant in the global market through the forecast period. On the basis of product type, liquid surface cleaning products are likely to hold more than half of the market. The segment is expected to remain the most sought-after among consumers from around the world. On the basis of packaging format, the bottles segment is expected to show impressive growth over the forecast period. Besides this, the demand in pouch segment is also expected to rise in the coming years.

Regionally, the global surface cleaning products market is led by Europe, followed by North America. According to the report, sales of surface cleaning products is likely to increase at a steady pace in North America and the Middle East and Africa.

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Some of the leading companies operating in the global surface cleaning products market are Henkel, Reckitt Benckiser, S.C Johnson & Son Inc., Unilever plc., Bombril, Church & Dwight, Clorox, Dabur, Dainihon Jochugiku, Ecover, and Kao.

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