Boston, MA -- (SBWire) -- 07/13/2013 --Tea continues to grow steadily in Nigeria, despite the fact that the country is generally quite hot and so cold drinks are preferred. Tea has traditionally been popular in the north of the country which gets cold at night during the harsh harmattan (dry) season, but it is consumed less in other parts of the country. However, an increase in the formal working culture and in westernisation has been driving a steady increase in consumption, with tea being served in an increasing number of offices,...
Euromonitor International's Tea in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
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Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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- Get a detailed picture of the Tea market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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Tea in Nigeria - New Study Released
New Beverages research report from Euromonitor International is now available from Fast Market Research