Portland, OR -- (SBWIRE) -- 09/14/2017 -- Global Customer Experience Management (CEM) Market - Size, Trend, Share, Opportunity Analysis & Forecast, 2014-2025" According to the report, the global customer experience management market is expected to grow at a register CAGR of around 22% during the forecast period 2017-2025.

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The report provides an in-depth analysis of the key findings, trends, competitive landscape and recent industry developments, key segments, competitive landscape, drivers & restraints, and major market players. The study is a helpful source of guidance for the market players, VPs, investors, stakeholders, and new entrants in the market space. It also helps investors gain insights on investment pockets and gain maximum profitability on investments.

The global customer experience management is the mode of designing and reacting to customer interactions to meet or exceed customer expectations. Apart from increasing loyalty and advocacy, it involves a strategy that demands process change and an array of technologies to succeed. The emergence of CEM services has made way for lowering at-risk revenue and winning over lost customers. It further allows business owners to engage their consumer as a sustainable element for progress and reduces the cost of new customer acquisition.
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The study has been segmented based on touchpoint, vertical, and geography. Each of the segments provides an analysis of the historical market size and market forecast by region. On the basis of touchpoint, the market is further divided into social media, web, email, contact center and others. On the basis of vertical, the market is divided into healthcare, information technologies, public sector, consumer goods & retail, banking, financial services & insurance, hospitality, automotive and others. On the basis of geography, the market is further segmented into North America, Europe, Asia-Pacific, and LAMEA.
The Porter's analysis analyzes the bargaining power of buyers and suppliers, threat of substitutes, industry rivalry, and threat of new entrants. The market owes its financial rise to factors such as reduction in churn-out rate, a rise in demand for customer management services, growth among end-user industries such as retail, e-commerce, m-commerce, and others. The factors that are likely to act as impediments for the market include high maintenance among various channels and lack of knowledge about latest technology. These factors are vital because they help planning business growth and allow gaining knowledge about the competitive scenario of the market.

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The report also provides a detailed analysis of the important players operating in the global customer experience management market. It provides an overview of each of the companies to guide new market players for achieving growth in the future. It covers the financial & business segments and the recent developments taking place in the market. These details help investors and entrants to determine the level of competition in the global market and make use of strategies for growth such as acquisitions and mergers, joint ventures, take overs and more. The key market players profiled in this report include Oracle Corporation, IBM, Adobe Systems, Verint Systems, SAP SE, Tech Mahindra, Zendesk, Satmetrix, ResponseTek, ClickTale, Kana, and others.