Rockville, MD -- (SBWire) -- 07/31/2018 --A wide array of ingredients with functional properties such as sweetness, are added to various products. Among them, some of the most commonly used ingredients include, fruit juices, fruit purees, honey and fruit syrups. As consumers shift towards artificial food products to natural ones, manufacturers across the globe are also taking efforts to bring naturally derived products in the marketplace. Natural sweetener blends are trending among diet conscious consumers, thus contributing towards their growing market revenues. Demand for natural sweetener blends derived from plant based material such as leaf or fruit is increasing specially when blended with a nutritive sweetener which is strengthening the market growth of natural sweetener blends globally. Natural sweetener blends provide better quality of sweetness than single sweetener and hence are considered better choice in variety of food products. A wide arrange of natural sweeteners are available to achieve desired natural sweeter blends such as, molasses, stevia, maple syrup, coconut sugar among others and are contributing towards the market growth of natural sweetener blends.

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Reasons for Covering this Title

Diabetes, obesity, heart diseases and other health concerns are among the top health concerns among consumers across the globe leading to changing consumer's preference from synthetic sugar sources to the naturally ones thus, creating market revenue potential in the global market for natural sweetener blends. Although the demand for stevia has been rising in the recent past years, it is still needed to be combined with other sugar sources such as, erythritol, monk fruit, agave nectar, or even sucrose in order to avoid an unpleasant aftertaste. Such natural sweetener blends brings natural texture, taste, flavor and quality thus, accelerating the global natural sweetener blends market in the near future. Erythritol and monk fruit are increasingly used in combination with stevia for various applications in food and beverages industry. Additionally utilizing other nutritive natural sweeteners for blending such as, honey and agave also provide significant opportunity for the growth of natural sweetener blends market growth.

Global Natural Sweetener Blends: Market Segmentation

On the basis of form, the global natural sweetener blends market has been segmented as –

Powder
Granular

On the basis of application, the global natural sweetener blends market has been segmented as –

Food Products
Bakery
Confectionary
Desserts and Ice-creams
Breakfast Cereals
Soups and Sauces
Meat and Seafood Products
Others
Beverages
Sports Nutrition

On the basis of distribution channel, the global natural sweetener blends market has been segmented as–

Direct
Indirect
Store Based Retailing
Hypermarkets/Supermarkets
Discount Stores
Specialty Stores
Others
Online Retailing

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Global Natural Sweetener Blends Market: Key Players

Players operating the natural sweetener blends market include, Lantic Inc., GLG Leading Life Technologies, Bayn Europe AB, Whole Earth Sweetener Co., LLC., Steviva Ingredients, ADM WILD Europe GmbH & Co.KG, Steviva Brands, Inc., Cargil Inc., Qingdao Oriental Tongxiang International Trading Co.,Ltd, Productos Aditivos Group among others

Key Developments in Natural Sweetener Blends Market

In 2016, Steviva Ingredients introduced natural sugar replacer comprising of Erysweet +Ultra Stevia and erythritol blend which can eliminate the sugar free chocolate tempering issues and deliver up to 99% of sugar reduction thus, contributing towards the market growth of natural sweetener blends.

Opportunities for Natural Sweetener Blends Market Participants

Increasing number of manufacturers across the globe are launching products with natural sweetener blends especially in the beverages market space. Consumers today are looking for products claiming zero sugar which has further strengthened the market for natural sweetener blends in the near future. For example, Tate & Lyle has developed a sweetener blend containing allulose, which contains about 90% fewer calories than sugar.

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