Pools R Us decided that something needed to be done to increase the visibility of their website. Accordingly, Pools R Us contacted Infinite IT Solutions requesting their Search Engine Optimisation (SEO) services.

Melbourne, Victoria -- (SBWire) -- 08/05/2011 --Pools R Us is a multi award winning pool design and installation company based in Melbourne. Pools R Us has over twenty years experience designing and building pools for commercial, industrial and domestic uses. The builders at Pools R Us are committed to providing beautifully designed, quality pools, utilising a wide range of construction expertise. The company also prides itself on delivering quality customer service that includes supervising and managing the whole pool building project. Pools R Us (http://www.poolsrus.com.au/) has earned many Swimming Pool and Spa Association (SPASA) awards of excellence, including two gold awards.

Despite their multiple awards and reputation for high quality service, Pools R Us' web presence was until recently disappointingly low. Recognising the opportunity to reach new customers online, Pools R Us decided that something needed to be done to increase the visibility of their website. Accordingly, Pools R Us contacted Infinite IT Solutions requesting their Search Engine Optimisation (SEO) services.

The SEO experts at Infinite IT Solutions have responded by evaluating the Pools R Us website and redesigning it to include search engine friendly features. A range of proven SEO techniques have been implemented, using the skills of professional content writers, photographers, designers and web developers. The SEO results have brought Pools R Us to the forefront of many searches, including high on the page for the fiercely competitive keyword term 'Pools Melbourne,' and even higher for 'Above Ground Pools Melbourne.'

Infinite IT Solutions (http://www.designawebsite.com.au/) is a Melbourne web design and web development firm with over ten years of experience in the industry. Infinite IT provides original and customised website designs that give any business a fresh new look. The web design firm also offers a variety of other services to bring clients to their full online potential, including online marketing, customised content management systems, graphic design and brand development.