Southern Financial contacted Infinite IT Solutions with the request of re-designing their existing website to improve usability and to update their branding.

Melbourne, Victoria -- (SBWire) -- 09/19/2011 --Southern Financial Strategies is a financial planning practice that focuses on providing an unconventional approach to financial planning through providing a service that is wholly efficient and professional, but above all, simple and easy to understand. Southern Financial Strategies have over 70 years of experience in the financial planning industry, and are committed to constantly increasing their knowledge base to improve and update their financial strategies. Southern Financial Strategies is part of a large Australian network of AXA Financial Planning supported and authorised financial adviser businesses.

Southern Financial Strategies recognised that in order to offer its uniquely personalised services to more people, creating a dynamic and engaging online presence was necessary.

Accordingly, Southern Financial contacted Infinite IT Solutions with the request of re-designing their existing website to improve usability and to update their branding. The design for their website needed to have a professional appearance and to have the ability to connect with clients over a variety of online social platforms.

The web design and development team at Infinite IT are currently hard at work producing a website with a sleek, sophisticated appearance that users can interact and engage with easily. The final website will have a fresh look and include dynamic content such as videos testimonials and other media. The Southern Financial website will also utilise various social media strategies to complete a comprehensive online marketing strategy. The new website will be fully customisable, made possible by a custom designed content management system (CMS), included in all Infinite IT web design packages.

Infinite IT Solutions (http://www.designawebsite.com.au/) are a Melbourne based team of experts in web design, development and online marketing, with over ten years of experience in the industry. Infinite IT provide comprehensive web based solutions for businesses through a variety of services such as website redesign, online marketing, SEO services, professional photography and content writing. Infinite IT are focussed on achieving impressive results for each business they work with, bringing the business to its full potential online.