Global Augmented Reality (AR) Market Research Insights 2018-2023- Google, Microsoft, Vuzix, Samsung


Pune, India -- (SBWire) -- 12/12/2018 --"The Global Augmented Reality (AR) Market Overview:
Augmented Reality (AR) is an interactive experience of a real-world environment whereby the objects that reside in the real-world are ""augmented"" by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory, and olfactory.[1] The overlaid sensory information can be constructive (i.e. additive to the natural environment) or destructive (i.e. masking of the natural environment) and is seamlessly interwoven with the physical world such that it is perceived as an immersive aspect of the real environment.[2] In this way, augmented reality alters one's ongoing perception of a real world environment, whereas virtual reality completely replaces the user's real world environment with a simulated one.[3][4] Augmented reality is related to two largely synonymous terms: mixed reality and computer-mediated reality.

The Asia-Pacific augmented reality industry accounted for over 19% in 2015, growing at a CAGR of over 80% from 2016 to 2024. China is expected to drive the regional growth with the increasing investments in AR devices and software. The mobile AR market in China is driven by the proliferation of the smartphone industry. Local vendors such as Renren, Tencent and Baidu have invested in the technology and are expected to launch numerous mass-consumer apps that is projected to determine high level of penetration among the customers.

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Market Segmentation by Companies of the report: , Google, Microsoft, Vuzix, Samsung Electronics, Oculus VR, Eon Reality, Infinity Augmented Reality, Magic Leap, Blippar, Daqri, HTC, Playstation, Avegant, OSVR, Zeiss, Visus, FOVE, StarVR

Segmentation by Product type: , Augmented Reality Glasses, Augmented Reality Display, Other

Segmentation by Application: , Game, Medical, Aerospace & Defence, Others

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1.Analysis of various perspectives of the market with the help of Porter's five forces analysis.
2.Current and future of Augmented Reality (AR) market outlook in the developed and emerging markets.
3.Regions that are expected to witness the fastest growth during the forecast period.
4.The segment that is expected to dominate the Augmented Reality (AR) market.
5.Identify the latest developments, Augmented Reality (AR) market shares, and strategies employed by the major market players.

Furthermore, the Global Augmented Reality (AR) Market Research Report provides the competitive landscape of the market and gathers information with regards to the company overview, contact information, market size and share, company's headquarters and corporate offices, and sales revenue. The report also discusses the different development plans and policies of the industry, product pictures, and the process of manufacturing the product, production volume, and product draft.

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