CRM Market: Key Technologies and Trends

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Pune, India -- (SBWire) -- 01/21/2019 --CRM Industry Overview

The need for a CRM solution has now emerged as a crucial factor for success for almost all organizations. India is a developing market and most Indian firms are recognizing the importance of implementing a CRM solution that addresses the market effectively. In terms of processes & functions, CRM can be broadly categorized into four segments - Operational CRM, Analytical CRM, Sales Intelligence CRM and Collaborative CRM. CRM modules cater to three essential areas of customer relationship leading to customer retention and acquisition. Apart from the fact that it is easy to implement, integrate & use, CRM offers remote access, multi-channel interaction, analytical operation, and campaign management tools in a customized interface as required by the client.

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The key factors driving the growth of the CRM market include better relationships with customers that often lead to an increase in sales, global competence and improving cost efficiencies. Given the fact that these drivers are accelerating the growth of the CRM market, there are also certain bottlenecks that might prove to be a hindrance in preventing firms from adopting a CRM solution. The expected growth rate and revenue over the coming 5 years from this market is quite high. Also, the investment in this sector is significantly high as compared to other IT services, thereby clearly indicating that the revenues that will be generated from this market are expected to be huge. The market is dominated by private players with most of them being foreign companies. But, with the market growing more and more, players with new solutions are coming up. With new trends of mobile and social CRM gaining importance and the concept of KYC gaining in significance, the CRM market is expected to boom over the coming decade.

Market Scenario:

The report sheds light on the highly lucrative Global CRM Market and its diversifying nature. The report provides a detailed analysis of the market segmentation, size, and share; market dynamics such as the growth drivers, restraints, challenges, and opportunities; service providers, investors, stakeholders, and key market players. In addition, the report highlights the threat factors that the market will likely encounter over the forecast period. The report provides detailed profile assessments and multi-scenario revenue projections for the most promising industry participants. The Global CRM Industry report focuses on the latest trends in the global and regional spaces on all the significant components, including the capacity, cost, price, technology, supplies, production, profit, and competition.

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This report provides:

-An in-depth overview of the global market for CRM.
-Assessment of the global industry trends, historical data from 2011, projections for the coming years, and anticipation of compound annual growth rates (CAGRs) by the end of the forecast period.
-Discoveries of new market prospects and targeted marketing methodologies for Global CRM Market.
-Discussion of R and D, and the demand for new products launches and applications.
-Wide-ranging company profiles of leading participants in the industry.
-The composition of the market, in terms of dynamic molecule types and targets, underlining the major industry resources and players.
-The growth in patient epidemiology and market revenue for the market globally and across the key players and market segments.
-Study the market in terms of the generic and premium product revenue.
-Determine commercial opportunities in the market sales scenario by analyzing trends in authorizing and co-
development deals.

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