Global Marketing Automation Software Market Report 2019 presents an in-depth assessment of the Marketing Automation Software Market including enabling technologies, key trends, market drivers, challenges, standardization, regulatory landscape, deployment models, operator case studies, opportunities, future roadmap, value chain, ecosystem player profiles and strategies. It provides a comprehensive overview of the market, its dynamics, structure, characteristics, main players, growth and demand drivers, etc.

Pune, India -- (SBWire) -- 02/16/2019 --Global marketing automation software market is driven by global focus on digital transformation, which is projecting a rise in estimated value from USD 7.69 billion in 2018 to an estimated value of USD 14.43 billion by 2026, registering a CAGR of 8.19% in the forecast period of 2019-2026.

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Major Market Competitors/Players:

- Adobe.,
- Act-On Software Inc.,
- HubSpot Inc.,
- Infusionsoft,
- Oracle,
- IBM Corporation,
- Salesforce.com Inc,
- ActiveCampaign, LLC.,
- SHARPSPRING.,
- Microsoft,
- LoopFuse,
- Teradata,
- Salesfusion,
- Scandinavian Airlines System

Global Marketing Automation Software Market, By Applications (Campaign Management, E-Mail Marketing, Mobile Application, Inbound Marketing, Lead Nurturing And Lead Scoring, Reporting And Analytics, Social Media Marketing, Other Applications), Vertical (Academic & Education, Advertising And Design, Banking Financial And Insurance , Healthcare, High Tech, Manufacturing And Distribution, Media And Entertainment, Retail, Other Verticals), Deployment Mode (Cloud, On Premises), End User (Small And Medium Businesses, Enterprises), Geography (North America, South America, Europe, Asia-Pacific, Middle East and Africa) – Industry Trends and Forecast to 2026

Market Drivers:

- Rising development of the infrastructure in the communication & digital sector across the globe.

- Rising number of mobile, smartphone & connecting device users globally is one of the major driving factors of this market to go for automation in marketing.

Segmentation: Global Marketing Automation Software Market

By Applications

- Campaign Management
- E-Mail Marketing
- Mobile Application
- Inbound Marketing
- Lead Nurturing And Lead Scoring
- Reporting And Analytics
- Social Media Marketing
- Other Applications

By Vertical

- Academic & Education
- Advertising And Design
- Banking Financial And Insurance
- Healthcare
- High Tech
- Manufacturing And Distribution
- Media And Entertainment
- Retail
- Other Verticals

By Deployment Model

- Cloud
- On-Premises

By End User

- Small And Medium Businesses
- Enterprises

By Geography

- North America

? US
? Canada
? Mexico

- South America

? Brazil
? Argentina
? Rest of South America

- Europe

? Germany
? France
? United Kingdom
? Italy
? Spain
? Russia
? Turkey
? Belgium
? Netherlands
? Switzerland
? Rest of Europe

- Asia-Pacific

? Japan
? China
? South Korea
? India
? Australia
? Singapore
? Malaysia
? Indonesia
? Thailand
? Philippines
? Rest of Asia-Pacific

- Middle East and Africa

? South Africa
? Egypt
? Saudi Arabia
? United Arab Emirates
? Israel
? Rest of Middle East and Africa

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Key Reasons to Purchase:

To gain insightful analyses of the market and have comprehensive understanding of the Global Marketing Automation Software Market and its commercial landscape.

Assess the Marketing Automation Software production processes, major issues, and solutions to mitigate the development risk.

To understand the most affecting driving and restraining forces in the Marketing Automation Software Market and its impact in the Global market.

Learn about the market strategies that are being adopted by leading respective organizations.

To understand the future outlook and prospects for Global Marketing Automation Software Market.

Key Developments in the Market:

- In August, 2018, Hubspot launches conversation, i.e. a new tool which helps to build one to one relationship through features such as live chat, chat bots etc.

- In September, 2018, Hubspot launched an update for sales hub enterprise product which has the added feature of platform wide video functionality.

Competitive Analysis: Global Marketing Automation Software Market

Global marketing automation software market is highly fragmented and the major players have used various strategies such as new product launches, expansions, agreements, joint ventures, partnerships, acquisitions, and others to increase their footprints in this market. The report includes market shares of marketing automation software market for global, Europe, North America, Asia Pacific and South America.

Key Insights in the report:

- Complete and distinct analysis of the market drivers and restraints
- Key Market players involved in this industry
- Detailed analysis of the Market Segmentation
- Competitive analysis of the key players involved

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