Mobile Marketing Platforms Comprehensive Study by Type (Multichannel Marketing Hubs (MMH), Purpose-built Mobile Marketing Platforms), Application (IOS, Android), Solutions (Short Message Service (SMS), Multimedia Messaging Service (MMS), Push Notification, Mobile Emails, Quick Response (QR) Codes, Location-Based Marketing, In-App Messages, Mobile Web, Others), End User (Retail and E-Commerce, Travel and Logistics, Automotive, BFSI, Telecom and IT, Media and Entertainment, Healthcare, Government, Others) Players and Region - Global Market Outlook to 2024

Edison, NJ -- (SBWire) -- 02/16/2019 --Mobile marketing platform is refer as the software solutions which is tailored for the specific marketing needs of mobile teams. Mobile marketing platforms provides the unique insight for the personal behaviors of customers. Everything is changing from the way we run our lives and gain access to information and mobile platforms are at primary concern for this. Unlike other mediums for the marketing, mobile marketing allows the businesses target customers 24 hours a day, whether through website or apps. In short context mobile marketing platform is a tool designed to make customer experience in easier way. Mobile marketing automation is becoming the most important to ensure customer retention.

This market research report looks into and analyzes the Global Mobile Marketing Platforms Market and illustrates a comprehensive evaluation of its evolution and its specifications. Another aspect that was considered is the cost analysis of the main products dominant in the Global Market considering the profit margin of the manufacturers.

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Major Key Players in This Report Include,
Vibes (United States) , Localytics (United States) , Urban Airship (United States) , Leanplum (United States) , Pyze (United States) , IMImobile (United Kingdom) , Swrve (United States) , MoEngage (United States) , Salesforce (United States) , Sailthru (United States) and Braze (United States)

Leanplum, the leader in mobile engagement, announced the acquisition of Connecto, a provider of AI-powered conversational marketing. With this acquisition, Leanplum is taking the next step forward in transforming the relationship between brands and their customers. By bringing together Connecto's AI-driven automation with Leanplum's mobile engagement platform, brands will be able to engage their customers in real-time across a wide range of connected experiences.

The market study is being classified by Type (Multichannel Marketing Hubs (MMH) and Purpose-built Mobile Marketing Platforms), by Application (iOS and Android) and major geographies with country level break-up that includes South America (Brazil, Argentina, Rest of South America) , Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific) , Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe) , MEA (Middle East, Africa) , North America (United States, Canada, Mexico).

The Global Mobile Marketing Platforms Market in terms of investment potential in various segments of the market and illustrate the feasibility of explaining the feasibility of a new project to be successful in the near future. The core segmentation of the global market is based on product types, SMEs and large corporations. The report also collects data for each major player in the market based on current company profiles, gross margins, sales prices, sales revenue, sales volume, photos, product specifications and up-to-date contact information.

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Table of Content
1. Market Overview
1.1. Introduction
1.2. Scope/Objective of the Study
1.2.1. Research Objective
2. Executive Summary
2.1. Introduction
3. Market Dynamics
3.1. Introduction
3.2. Market Drivers
3.2.1. High penetration of mobile phone users
3.2.2. Increased use of mobile web and mobile applications
3.3. Market Challenges
3.3.1. Privacy concerns
3.3.2. Understanding consumer behaviour
3.4. Market Trends
3.4.1. Decrease in the price of high speed internet
4. Market Factor Analysis
4.1. Porters Five Forces
4.2. Supply/Value Chain
4.3. PESTEL analysis
5. Global Mobile Marketing Platforms, by Type, Application, Solutions, End User and Region (value) (2013-2018)

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