Gift Cards Market Drivers, Comprehensive Insights and Capacity Growth Analysis 2019 to 2025
Gift Cards Market status and forecast, categorizes the global market size (value & volume) by key players, type, application, and region. This report focuses on the top players in North America, Europe, Asia-Pacific, South America, and Middle East & Africa.
Los Angeles, CA -- (SBWire) -- 03/22/2019 --This study focuses on the production side and consumption side of Gift Cards, presents the global Gift Cards market size by manufacturers, regions, type and application, history breakdown data from 2013 to 2018, and forecast to 2025.
In terms of production side, this report researches the Gift Cards capacity, production, value, ex-factory price, growth rate, market share for major manufacturers, regions (or countries) and product type.
In terms of consumption side, this report focuses on the consumption of Gift Cards by regions and application. The key regions like North America, Europe, Asia-Pacific, Central & South America, Middle East and Africa etc.
A gift card (also known as gift certificate in North America, or gift voucher or gift token in the UK) is a prepaid stored-value money card usually issued by a retailer or bank to be used as an alternative to cash for purchases within a particular store or related businesses. Gift cards are also given out by retailers and marketers as part of a promotion strategy, to entice the recipient to come in or return to the store, and at times such cards are called cash cards. Gift cards are generally redeemable only for purchases at the relevant retail premises and cannot be cashed out, and in some situations may be subject to an expiry date or fees.
There is an increasing demand for gift cards in the corporate sector across the globe. Companies are offering incentives to employees in the form of gift cards to recognize employees' contributions and achievements. Approximately 25% to 35% of a merchant's gift card revenue is driven by B2B sales of gift cards. A growing adoption of gift cards in the corporate sector is one of the primary drivers pushing the global gift card market. Gift cards are gaining more popularity as compared to gift vouchers owing to several benefits offered by these cards. Gift cards can be used more than once owing to the partial redemption option, wherein the remaining balance can be carried over for future purchases.
North America is the largest consumer of gift cards, with a consumption market share of 45.35% in 2017. The second place is Europe, following North America with the consumption market share of 25.72% in 2017.
The Gift Cards market was valued at 320 billion US$ in 2017 and is projected to reach 510 billion US$ by 2025, at a CAGR of 5.8% during the forecast period. In this study, 2017 has been considered as the base year and 2018 to 2025 as the forecast period to estimate the market size for Gift Cards.
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This report includes the following manufacturers; we can also add the other companies as you want.
Walmart
Starbucks
Amazon
Home Depot
Carrefour
Lowes
Best Buy
Macy's
Sainsbury's
H&M
ITunes
McDonald
EBay
Netfix
Market Segment by Product Type
Universal Accepted Open Loop
E-Gifting
Restaurant Closed Loop
Retail Closed Loop
Miscellaneous Closed Loop
Market Segment by Application
Restaurant
Deportment Store
Coffee Shop
Global Market by Region
North America
Asia-Pacific
Europe
Central and South America
Middle East & Africa
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