New Consumer Goods market report from Euromonitor International: "Oral Care in Japan"

Boston, MA -- (SBWire) -- 09/11/2012 --With rising consumer awareness of oral care, value sales of oral care increased by 1% in 2011. In cooperation with Ministry of Health, Labour and Welfare (MHLW), Japan Dental Association promoted the concept of '8020' which means, maintaining 20 teeth by the age of 80. In 1975, only 5.8% of individuals aged over 75-84-years-old had more than 20 teeth, but the ratio has improved to 25% in the latest survey conducted by MHLW in 2007. Although the next survey data has not been announced, teen...

Euromonitor International's Oral Care in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

View Full Report Details and Table of Contents

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

- Get a detailed picture of the Oral Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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