Multiplatform LibraryTV will allow the library to publish and handpick videos to create their own branded, internet-based TV channels, and users can subscribe, personalize their viewing experience, watch and share videos on a variety of devices.

Irvine, CA -- (SBWire) -- 02/13/2013 --Fanggle, a Southern California based Vertical Cloud Platform company has partnered with East Baton Rouge Parish Library of Baton Rouge, Louisiana to launch Fanggle’s Libserra-LibraryTV Application. This connected TV application transforms ordinary TV watching into a video-driven experience that engages the viewer, allowing them to watch what they want, when they want.

The LibraryTV app, now available on the GoogleTV Platform, iPads and Android tablets, enables libraries to extend their reach into the living rooms of patrons using a broadband medium. The app includes a number of compelling features to consume, curate, personalize and share content.

An estimated 38% of US households have at least one television set connected to the internet via a video game system, a Blu-ray player, an Apple TV or Roku set-top box, and/or the TV set itself – up from 30% last year, and 24% two years ago. [Source: Leichtman Research Group, April 2012]

The system consists of the consumer-facing application interface as well as a powerful administration panel for libraries to manage video programming content. The consumer application enables users to view content in a dashboard, or full-screen modes. Support for HD videos is built-in for an optimal video experience. Users can also search for content using a built-in search feature. Patrons can customize their viewing experience by adding their favorite videos to playlists through a user-friendly, curation process. The system also supports sharing of videos on Facebook and Twitter with a simple click of a but¬ton. The administration panel interface enables library administrators to categorize, tag, upload and manage their video libraries. It also provides analytics on video viewing patterns through a powerful dashboard.

Emilie Smart, Reference & Computer Services Coordinator of East Baton Rouge Parish Library states the following, “We are excited to partner with Fanggle to offer their innovative LibraryTV application and look forward to having their LibraryTV application made available to our patrons.”

The system has also been designed to maximize the end-user experience. In particular, two notable features include:

1. Through state-of-the-art technology, users don’t have to pause videos to browse other titles, or add titles playlists while watching a video.
2. Seamless viewing experience between TV and tablet. Pause on one device and continue watching on another leveraging Fanggle’s Cloud profiling technology.

“We are excited to work with East Baton Rouge and launch our LibraryTV Application with them. We believe that LibraryTV, as part of our Libserra suite of cutting edge, library centric products will provide convenience and satisfaction for East Baton Rouge and their patrons,” says Sarah Roullard, Fanggle’s Marketing Manager.

About Fanggle
Fanggle is the industry leader in vertical cloud platforms and support, offering rapidly deployed solutions for businesses and organizations to engage patrons as well as the general audience. Fanggle provides mobile and social media products that work in sync to unlock new means for organizations to engage customers. For more information visit http://www.fanggle.com/.