New Food market report from Euromonitor International: "Ready Meals in Peru"

Boston, MA -- (SBWire) -- 02/21/2013 --Ready meals current value sales increased by 4% in 2012 - a rate of growth in line with the review period average. This moderate performance was due largely to the lack of tradition of consuming ready meals. Many Peruvian consumers retain a strong preference for fresh food, which is considered to be more nutritious and affordable than ready meals. Even consumers facing tight schedules are more likely to opt for fast food options, which are often subject to aggressive discounts in the form of...

Euromonitor International's Ready Meals in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Canned/Preserved Ready Meals, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

- Get a detailed picture of the Ready Meals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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