New Healthcare research report from Euromonitor International is now available from Fast Market Research

Boston, MA -- (SBWire) -- 03/13/2013 --Cough, cold and allergy (hay fever) remedies is highly influenced by television advertising campaigns and advertisements at points of sale. Extreme growth in this category was experienced mainly after 2010, when Mexican legislation banned the sale of antibiotics over the counter. People have adjusted to this new measure, and now try using OTC medication to cure their ailments before resorting to antibiotics, so growth has slowed to a more sustainable level of growth.

Euromonitor International's Cough, Cold and Allergy (Hay Fever) Remedies in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Antihistamines/Allergy Remedies (Systemic), Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies, Cough Remedies, Decongestants, Medicated Confectionery, Paediatric Cough, Cold and Allergy Remedies, Pharyngeal Preparations.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

- Get a detailed picture of the Cough, Cold and Allergy (Hay Fever) Remedies market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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