Fast Market Research recommends "Ready Meals in the United Kingdom" from Euromonitor International, now available

Boston, MA -- (SBWire) -- 04/09/2013 --Ready meals has continued to outperform the frozen and chilled sectors largely thanks to some good pricing and marketing strategies on the part of all involved. Ready meals has continued to benefit from the longer-term trends towards changes in people's lifestyles and their eating and shopping habits. Although consumers may be willing to cut costs, they are looking for convenience. All the leading supermarkets and hypermarkets, which constitute the overwhelming majority of distribution of this...

Euromonitor International's Ready Meals in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

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Product coverage: Canned/Preserved Ready Meals, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Ready Meals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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