Fast Market Research recommends "Breakfast Cereals in India" from Euromonitor International, now available

Boston, MA -- (SBWire) -- 06/05/2013 --Manufacturers started offering breakfast cereals in small sachets available at just Rs10 in 2011 and 2012. This improved the affordability and widened the consumer base. This also helped the manufacturers move beyond urban areas to make breakfast cereals affordable to price-sensitive consumers in small towns. There was an increasing drive to introduce products that appeal more to Indian tastes. Such localised flavours will help companies reach out to those consumers who are not willing to...

Euromonitor International's Breakfast Cereals in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Breakfast Cereals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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