New Consumer Goods market report from Euromonitor International: "Air Treatment Products in Greece"

Boston, MA -- (SBWire) -- 07/04/2013 --Air treatment products have traditionally been favoured by the high summer temperatures in Greece, resulting in very high penetration levels for the category. However, the recession and its devastating effects on disposable income took their toll on air treatment products in 2012. The category saw volume sales decline by 9%, while value sales contracted further by 15%. Cash-strapped Greek consumers were keen to cut down on any expenses considered as unnecessary, and refrained from replacing...

Euromonitor International's Air Treatment Products in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2017 illustrate how the market is set to change.

View Full Report Details and Table of Contents

Product coverage: Air Purifiers, Cooling, Dehumidifiers, Humidifiers, Other Air Treatment Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Air Treatment Products market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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