Draper, UT -- (SBWire) -- 09/25/2013 --Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.

As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.

Webmasters and content providers began optimizing sites for search engines in the mid-1990s, as the first search engines were cataloging the early Web. Initially, all webmasters needed to do was to submit the address of a page, or URL, to the various engines which would send a "spider" to "crawl" that page, extract links to other pages from it, and return information found on the page to be indexed. The process involves a search engine spider downloading a page and storing it on the search engine's own server, where a second program, known as an indexer, extracts various information about the page, such as the words it contains and where these are located, as well as any weight for specific words, and all links the page contains, which are then placed into a scheduler for crawling at a later date.

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About MXI Corp
Established in 2005, Marketing Xocolate International Corporation (MXI-Corp) is the world leader in great tasting, healthy, dark, chocolate products.  MXI Corp was founded upon the same solid foundation that the Brooks’ family used to build their enormous Pure Delite Low Carb Chocolate company (circa 2000) which had retail sales in Wal-Mart, 7-Eleven, Rite-Aid and Walgreen’s of over $300,000,000.  All MXI products are focused on potent doses of delicious, antioxidant-rich Belgian cacao.  MXI-Corp believes that the high levels of natural antioxidants and Polyphenols that are found in its cacao can provide a viable solution to individual nutritional needs.  The Xoçai™ (sho-sigh) line, which currently includes nine products, is manufactured utilizing a cold-press process, which preserves the nutritional values of the company's proprietary blends of vitamins and minerals.  MXI is recognized as the category creator and world leader in healthy chocolate.  The vision of Xoçai is to transform and improve individual lives worldwide through its unique chocolate products.  One unique element of the company’s formulations is their proprietary high-antioxidant blend of cacao, açaí and blueberries, called XoVita™.  The Xovita ingredient combination is exclusive to Xoçai.  Nevada-based MXI-Corp is a privately held company.  Xoçai's nine chocolate products have the highest ORAC (antioxidant-measuring test) and flavonoid rich products available on the market.  The Brooks family, owners and operators of MXI-Corp, have total combined chocolate sales of more than $1 billion.  MXI Corp is now operating internationally in 41 countries. Adam@adamPaulGreen.com www.adampaulgreen.com/partnership