Sanitary Protection in France - New Market Report

Fast Market Research recommends "Sanitary Protection in France" from Euromonitor International, now available

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Boston, MA -- (SBWire) -- 09/12/2013 --The most important driver on the market was pantyliners: In terms of value sales the category grew by more than 2% in 2012 to reach EUR121 million. In terms of volume sales however, the category was less dynamic with growth of around 1%. At the same time, pantyliners still holds potential as only 40% of French women use this product. One of the strategies to make the usage of pantyliners more attractive is the introduction of multipurpose products. Thus, in 2011, the Nana brand by SCA Hygiene...

Euromonitor International's Sanitary Protection in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Intimate Wipes, Sanitary Protection Excluding Intimate Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Sanitary Protection market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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View this press release online at: http://rwire.com/321398