Fast Market Research recommends "Other Pet Food in Japan" from Euromonitor International, now available

Boston, MA -- (SBWire) -- 09/27/2013 --Volume and current value sales declines for other pet food in 2012 were mainly due to the declining popularity of pet fish and birds in Japanese households. The declining popularity of pet fish had a particularly negative impact on the category's performance, as fish food accounted for 77% of other pet food current value sales. The number of pet fish in Japan fell sharply towards the end of the review period, and is expected to continue declining throughout 2013. There are a number of factors...

Euromonitor International's Other Pet Food in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Bird Food, Fish Food, Small Mammal/Reptile Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Other Pet Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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